Olivia Rodrigo’s Daisy Chain Fields Dress Helped Keep Palestinian Fashion Brand in Business

Comments

1. Zoewexxo: olivia rodrgio's dress isn't what I'd call "a game-changer" for this brand but good for them getting another chance to prove their worth
2. Lucaspark: that's a nice spin on the help olivia rodrigo actually gave to that brand. still think it'd be great if we saw more concrete economic support for palestinian businesses
3. Iris: appreciate the PR stunt, but how's the business model long-term?
4. Sana: what's actually going on here is the brand would've gone under regardless of olivia's dress - how many sales were we talking?
5. Selim: i'm loving how the fashion community rallied around this brand, but is it really a fair assumption that olivia's dress was 'key' in keeping them open?
6. Mayakarim: somehow the drama with customs and shipments always happens when i need new clothes tho lol can we get more context on what actually happened
7. Mia: good to see someone's getting some love from the right place for once
8. Theo: what's striking is how much design can mean to someone's livelihood
9. Ravi: it's nice to see some momentum for Nöl Collective, but didn't Olivia just wear that dress on her Grammys look and it already seemed kinda... commercialized by then?
10. Liam: good to see some support for them, maybe their situation will bring more attention to the challenges those brands face getting goods out of the region
11. Luna: seems like more than just a dress saved this brand
12. Vera: same time i'm glad the dress got more attention, wonder how much extra exposure is needed to sustain business, not just this one brand
13. Mirage Lynx: I've been following Nöl Collective's story and love to see them getting support from unexpected places. Olivia Rodrigo's dress is stunning, but I'd love to hear more about how

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