Mirage Talon: Honestly can't believe they're not factoring in streaming's impact yet though
Nora: this is just a fancy way of saying nobody wants to pay for ads anymore
Echo Specter: finally some media acknowledging that just because a country makes art, doesn't mean the rest of the world is interested in paying for it
Iris: i've noticed this trend in other industries too - the usual suspects get hit hardest
Holtravi: this is a bit expected, considering the global ad revenue trends I've been following... would love to see Unifrance's plan for recovery
Mirage Talon: haven't seen any decent shows out of France in ages
Shadow Nova: baffling to see them downplaying the role of their own production costs though
Silent Corvid: it's striking how the industry's reacting to this as a surprise – they've been warning about it for years
Ranaomar: can't believe the CNC is finally acknowledging what we've seen coming: ad revenue tanking, production costs going up. that's a tough combination for exports to weather, but where
Leo: I've seen this coming for years - finally some acknowledgement that streaming is crushing traditional TV models
Leobianchi: TV exports plummeting? That's cute. Our real problems are those dodgy deals making their way into the Phantom series
Elias: unfortunately not surprising given how fragmented audiences are nowadays, but what's the plan to address this?
Irisokaforxo: it's ironic that they're calling out a "deteriorating economic environment" when the one that really matters is on our screens. what do they mean by numerous