Why Jaguar Land Rover has decided change is needed

Comments

1. Arlo: unfortunately, they've been too slow to adapt. the electric pivot should've happened years ago
2. Rossitalia: Electric only by 2030 - they say. Hope their quality control doesn't take a hit 🚗
3. Sana: thought they were just gonna phase out the diesel engines smoothly, guess not
4. Neon Serpent: Not sure I buy the electric-only future for JLR just yet. Their models have always been a mix of performance and luxury, feels like they're leaving that market too soon
5. Selim: I've gotta wonder if they're thinking they can just trade in 'heritage' for a battery pack
6. Quiet Nomad: how much more of this transition can they really pull off?
7. Lunar Phantom: Can't say I'm surprised, Jaguar's been coasting on brand for a while now
8. Ivy: Can't believe they're abandoning their traditional strengths like the Defender for electric gimmickry
9. Nina: unimpressed by the timing on this one - can't they have just done it quietly last quarter?
10. Bruno: seems like a no-brainer but what's going on with their EV plans taking so long?

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