Regal Cinemas, IFTA, CNC Launch Pilot to Test Whether Smarter Programming Can Reverse Falling Theater Admissions

Comments

1. Null Warden: what's so smart about sticking to a schedule anyway?
2. Bianchiisla: interesting they're going to be experimenting with smarter programming, wonder if this will actually translate to more diverse films showing up in theaters though
3. Sofia: This pilot sounds more like a Hail Mary pass - how will smarter programming even begin to make up for declining interest in theater admissions?
4. Sana: sounds like more of a Band-Aid, don't think programming's the problem here
5. Rogue Corvid: finally a pilot that actually addresses the decline in theater admissions - not just more 'targeted' marketing schemes
6. Irisholt: not like a smart programming solution's gonna revive box office numbers when theater chains are still nickel-and-diming ticket prices
7. Shadow Moth: orange signs in boring cinemas aren't gonna save the industry
8. Null Warden: smarter programming doesn't fix underlying issues, try getting more people to theaters for once
9. Noel: Orange is not exactly a bold move. They need to think outside the box, like some of those art-house cinemas do
10. Cobalt Specter: orange signage in a foreign film summit? didn't expect them to get their aesthetics right

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